Market Entry Strategy For Enterprise Startups: Toyota vs. Cadillac

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In the B2B startup world, there’s no shortage of metrics (usually in acronym form) to determine what the fledgling company should be spending, how fast, to achieve how much in sales, by when, etc. Probably the most highlighted are Cost of Customer Acquisition (CAC), the sales / marketing spend it takes to get paying customer… Read more »

5 Things You Need To Know About The Enterprise IPO Today

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If you’re a growing enterprise startup founder, employee, investor or follower, you’ve probably asked yourself this question before: what do I really need before I can successfully take my company public? In order to help with that question, I started by compiling a representative sample of the most high-profile, relevant IPOs in the B2B space… Read more »

Last Friday – A Big Day For Software

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Last Friday was a huge day in the world of ‘software that sells into corporations’ as Tableau and Marketo went public on a $2B and $550M valuation respectively.  Beyond most of what the press has written, there were some interesting thoughts that we felt were relevant to any entrepreneur. You Don’t Need To Be Big…. Read more »

What I Learned Fund:Fund – AOLV to Bowery Capital

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In February of 2011 I took my first baby steps to joining the ever-blossoming NY tech scene.  I am sure I’m not alone in saying that for a newbie, it can be quite overwhelming. Then, slap a major media brand name (AOL) on that along with the fact that your company invests in early stage… Read more »

Public B2B SaaS Companies Continue To Outperform

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Although Q1 of 2013 saw fewer tech IPOs (7, using internet & software sector criteria) year-over-year, the number was relatively in line with the previous quarter. In addition, most agree that there’s currently a strong pipeline of IPO candidates likely to price in 2013 (Marketo, Palantir, Tableau, HubSpot, MobileIron and Veeva Systems among others). It’s… Read more »

Revenue Seasonality: Software & SaaS

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TLDR: While it’s true that SaaS companies generally don’t see much revenue seasonality, there are some notable exceptions to the rule. We recently had a few questions pop up around seasonality with SaaS revenues and to what extent there’s an industry-wide trend. The truth is it really depends on the company’s business model, specifically around how… Read more »

Internet Natives Will Rule The Workplace

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Thursday of last week we debuted Bowery Capital to the world. I was excited to finally put the past 6 months behind us and get back to work. One of the biggest things we talked about when raising the $33M was our thesis and how it will play out over the next 10-20 years. Below… Read more »

What Bowery Capital Means To Us

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When you first visit the Bowery homepage, you see our logo, which looks something like this: B/. The B, of course, speaks to our namesake and home neighborhood (Bowery) here in NYC. If you aren’t familiar with the story, it’ll suffice to say that the area has seen significant revitalization and investment over the last… Read more »

Hello World!

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We’re very excited to announce that Bowery Capital has officially launched. We are early-stage investors focused on backing exceptional founders building companies that transform the way corporations spend on marketing (CMO) and technology (CTO). We operate around defined sector theses, seek to provide concentrated value-add to our entrepreneurs and believe we have built a superior… Read more »