Getting Close With Your Customers

Posted by .

Last month, our very own Keegan Forte wrote a post on the evolution of social media marketing from its initial days of manual content creation to the game changing technology solutions that are enabling CMOs to automate and interact via social media like never before. As content generation and management have evolved, so have the… Read more »

Who is Looking At Our Data and What Are Our Options?

Posted by .

The general perception of the public is that the government and, more specifically, the National Security Agency (NSA) should have the purview to investigate terrorism even if it intrudes on privacy:   Interestingly, people seem to have differing opinions regarding phone and email, yielding one to conclude that perhaps people have a different sense of privacy and… Read more »

NYC Goes Enterprise

Posted by .

For many years, Silicon Alley has been seen as a hot bed for leading consumer facing technologies, producing homerun social platforms such as Tumblr, Foursquare and BuzzFeed as well as leading e-commerce sites like Fab, Bonobos, Gilt and Etsy. Many in the industry have posited that it’s NYC’s finger on the pulse of emerging cultural… Read more »

ExactTarget & The Future Of The Platform

Posted by .

As always with high-profile liquidity events, there has been a lot of discussion around Salesforce’s $2.5B acquisition of ExactTarget (ET) this week. The deal comes on the heels of several other notable $100M+ acquisitions over the last few months: Cisco / JouleX for $107M, Yahoo! / Tumblr for $1.1B, Trulia / MarketLeader for $333M, Baidu… Read more »